Pike County’s Newest Radio Station Now on the Air
WSMX-FM 100.3 now broadcasting from new tower in Troy
History of WSMX-FM (previously WAOQ)
In 1995, Chris Johnson and Robert Williams, owners of Alatron Corporation, Inc, who at that time had been broadcast engineers for many years discovered the availability for an FM radio station on the frequency 100.3 in the community of Brantley, AL. Johnson and Williams filed the application with the Federal Communications Commission for 100.3 FM and were granted a license and began operation June 4, 1999. The original plans were for the station to be an oldies pop station. However, two other new radio stations appeared on the air just prior to the sign-on of 100.3. Therefore, Johnson and Williams decided to do country oldies. At that time, only a few radio stations in the country did that format. The success of the country oldies format and the new WAOQ 100.3 FM called “Your Kind of Country” would be a hit in Crenshaw, Pike and surrounding counties for the next seventeen years.
In January 2015, J&W Communications, LLC purchased WAOQ FM from Alatron Corporation, Inc and continued to operate the oldies country format. In May of 2016 J&W Communications, LLC was granted authority from the FCC to construct a new transmitter site near Troy, AL and change the city of license from Brantley to Goshen, AL. On September 10, 2016 the station signed on from its new tower site and began broadcasting with a new format of a Supermix of the old country we had been playing for 17 years, plus all the rock-n-roll oldies from the 60’s and 70’s with a call sign change to WSMX-FM and the new station slogan of Supermix 100.3.
With this new format 100.3 FM is once again a pioneer on the radio dial with a format that very few stations in the country are using. We feel that our listeners will enjoy the variety of music in the Supermix format, as it is truly “all the music you grew up with”.
Moving our transmitting tower approximately 13 miles Northeast of our old site will provide the strongest FM radio signal in the city of Troy, AL. We anticipate this move to enable us to better serve all the communities in Pike and Crenshaw Counties as well as a large portion of the surrounding counties with community information, weather, and the best entertainment on the radio dial.
Our goal is to be involved with the communities in our coverage area and we want them to feel that they are a part of the WSMX-FM family. We want to hear from the community about all community events and concerns and we wish to assist the local community organizations by providing information to our listeners about events and other happening in the area. WSMX-FM is always open to comments and suggestions from our listeners. We look forward to hearing from you by phone or email. Our telephone numbers are 334-670-WSMX (9769) in Pike County or 334-335-2877 in Crenshaw County or toll free from anywhere at 866-421-1003. Our email address is office@supermix1003.com .
The staff of WSMX has over 200 years combined broadcasting experience and pledge to use that experience to give the best possible service to the listeners and advertisers in the new WSMX-FM 100.3 coverage area.
Thanks for listening and supporting Supermix 100.3.
Chris Johnson
CEO WSMX-FM
J&W Communications, LLC
